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SAN FRANCISCO — “Audio is my lover,” Akira Yamaoka said as he kicked off his presentation Thursday at Game Developers Conference.

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Photo: Silent Hill Composer Rocks Out at GDC

SAN FRANCISCO — Kumar Garg, policy analyst for the White House Office of Science and Technology Policy, wants the game industry to address America’s “national challenges.” In a keynote entitled “Grand Challenges for Game Developers” delivered at the Game Developers Conference on Wednesday, Garg focused on videogames’ unique ability to engage, immerse and teach.

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White House: Ask What Game Developers Can Do For Your Country

SAN FRANCISCO — Search behemoth Google buttered up the game development community at the Game Developers Conference Wednesday by handing out free mobile phones. At the tail end of the panel “Bring Your Games to Android” presented by Jack Palevich — the programmer who recently ported Quake to the Android platform — representatives from the company gifted a Motorola Droid to every developer who listened in on Palevich’s pitch session. Google launched the Android operating system for mobile phones in 2008.

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GDC: Google Courts Game Devs With Free Phones

SAN FRANCISCO — OnLive, the streaming games-on-demand service, will launch on June 17 for $15/month, the company announced Wednesday at Game Developers Conference. Only the PC and Mac versions of the service are launching on the 17th — the tiny box that connects to your television won’t launch until later this year.

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OnLive: Money For Nothing

SAN FRANCISCO — Big-name videogame designers are thinking small. Creators of legendary games of the ’80s and ’90s like Sinistar and Indiana Jones and the Last Crusade are increasingly working on social games like those found on Facebook, largely because the development of popular time-wasters like FarmVille closely mirrors the creative process that drove the early days of gaming: small teams, short production schedules and more creative autonomy for designers.

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GDC: Big Designers Find Satisfaction in Small Games

Iconic game designer Will Wright has described the Wii as more of a toy than a gaming console, and believes the system should be considered as such. Before you get your torches and pitchforks though, bear in mind that he doesn’t mean that as a bad thing. “I think the Wii is a very unique platform, and that’s kind of its core value,” he explains. ”That’s why it’s been so successful — because it’s pretty clearly different than the Xbox or the PlayStation

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Will Wright says the Wii is a toy

The names Brenda Brathwaite, Brian Reynolds, Noah Falstein and Steve Meretzky may not be instantly recognizable, but their gamemaking pedigrees are more than enough proof of their service to core gamers. Meretzky created, among other things, the Hitchiker’s Guide to the Galaxy computer game alongside Douglas Adams. Brathwaite started her career in the videogame industry by working on the Wizardry series.

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GDC 10: Why gaming veterans are flocking to social gaming

What if you were to build a full-on third-person shooter from the ground up, with the controls and action that you’re used to, and then work the world of Transformers on top of it? That’s exactly what they did with Transformers: War for Cybertron

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GDC 10: Transformers: War for Cybertron meets my eye

Well, the console wars are officially over. Electronic Arts has announced that cynical “me too” fitness game, EA Sports Active 2.0 , is coming to multiple platforms, but will skip the Xbox 360 for some reason. The Wii, PS3, and even iPhone are getting a version, but Microsoft has been left in the cold.  The PS3 version looks like it’ll be the best, since EA has also revealed that players will get to download new workouts via the PSN

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EA Sports Active 2.0 coming to PS3, snubs Xbox 360